Case Study:
FMCG

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THE SITUATION

The client came to RightSpend because:

  • They had been provided a rate card by their agency, with a staffing plan encompassing a single global average and they wanted more transparency.
  • RightSpend identified that the agency’s grouping of titles (junior and senior) was enabling them to inflate hourly rates – applying high-end senior rates to junior staff.
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THE ACTION

RightSpend’s system was utilised to:

  • Accurately assess hourly rates by job function across all 43 of their global markets.
  • Identify the agency hourly rates were 21% higher than the benchmark.
  • Highlight the agency were also using a higher overhead rate and profit margin to develop its rates.
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THE RESULTS

The client was able to realise:

  • A 16% direct savings reduction
  • Renegotiated rates
  • Amended contracts to ensure that key metrics, including Hours per FTE and overhead rates were made country specific.

These Case Studies also demonstrate the value RightSpend adds to your Marketing Procurement process

FINANCE Case Study

PHARMA Case Study 

TECH Case Study

Meet the Team

The team behind RightSpend are a unique and talented bunch, with expertise across finance, marketing, technology and procurement.

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John Doe

Founder / CEO

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Marcus Bennett

Business Manager

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RightSpend making marketing procurement process easier

Sally Fields

account manager

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Marketing team member reading RightSpend's data-driven analytics

Marcus Bennett

Business Manager

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