MARKETING
PROCUREMENT
DATA THAT
DELIVERS
Savings
Efficiencies
Benchmarks
Advanced ROI
Opportunities
Transparency
Marketing & Procurement teams yield more value from their agencies thanks to RightSpend.
Using a data-driven approach to their procurement strategies and marketing campaigns, RightSpend clients ensure every last dollar of their marketing budget is delivering a return.
Get $120m of marketing activity from $100m of budget.
Why Do you need RightSpend?
- Benchmark data for 75 global markets
- +$10 Billion in marketing spend assessed annually
- 10 different agency disciplines
- 350 unique marketing deliverables
- Data classified by agency size, type and geographic location
- Metric-specific tracking and analysis
- Visualised reporting
- Tools to create and build your marketing budget
- Intelligent procurement templates for data capture, including Scope of Works
- Track your projects
- Identify savings
- Flex, change and respond to an evolving marketing landscape
- Empower contractual negotiations
- Enhance agency relationships
BENCHMARK
BUDGET PLAN
TRACK
Analyse
REPORT
DELIVERING ROI AND EFFICIENCIES
On average, our clients save ~20% on their marketing spend which is reinvested into more marketing or delivered as savings to the bottom line.
ACTUAL ROI DELIVERED TO RIGHTSPEND CLIENTS
16%
reinvested into additional marketing by an FMCG company.
15%
in savings delivered to the bottom line by a tech company.
17%
additional ROI for a Pharma company.
25%
saved by a Financial Services company.
Our clients include 7 of the top 10, and over 30 of the top 100 global companies worldwide, representing thousands of brands across all industries.
5 REASONS YOU NEED RIGHTSPEND:
01.
~20% savings & efficiencies on your marketing spend
02.
Streamline your procurement process
03.
A centralised online platform for the whole team
04.
Easy benchmarking, tracking, reporting
05.
Quickly identify & deliver an advanced ROI
REQUEST A DEMO
See the impact RightSpend can have on your Marketing & Procurement today.
RESOURCE CENTRE
We share our knowledge and expertise to help you get the most from your Marketing Procurement.
The 4 B’s of Marketing Procurement Transparency
At a time when Marketing Procurement is still striving for transparency, it remains an essential principle at the heart of agency investment. In a future
Why do we need marketing procurement transparency?
It feels like the marketing procurement industry has been using transparency as a buzzword for years. The IPA and ISBA launched ‘The Magic & Logic’
Marketing ROI: How and Why to measure your Marketing Spend
Why understanding your marketing ROI is important Return on investment (ROI) is a key metric for marketing. Defined as a measurement tool that helps
CASE STUDIES
Multi-National Consumer
Goods Company
Client with RightSpend team support used RightSpend data to compare current hourly rates…
READ MORE
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MARKETING PROCUREMENT INTELLIGENCE.
LET DATA & ANALYTICS DRIVE YOUR MARKETING PROCUREMENT.