What makes Beekman Associates different from other global consultancies?
Simple. Our people. We have vast skill sets across finance, marketing, technology and procurement, along with our software which delivers results in real time, every time.
ABOUT BEEKMAN ASSOCIATES
Beekman Associates is the leading global consultancy practice with over 18 of years experience in marketing procurement for global brands. As a company we assess and benchmark over $10 billion in marketing compensation annually.
Beekman Associates developed the RightSpend system to enable our clients greater control over their marketing spend as our databases are unmatched in the industry.
We have a transparent, fact-based approach to data driven marketing procurement and process alignment which allows us the ability to execute long-term, sustainable improvements for brands.
Beekman takes great pride in delivering exceptional business results in a thoughtful and professional manner.
ABOUT THE COMPANY
If you need more than our software and data to benchmark your marketing spend you can call on Beekman to take a deeper look at your process and start your transformation.
We work collaboratively with our clients to deliver results they need on a wide range of topics such as:
- Procurement transformation
- Market Negotiation Support
- Efficiencies & Benchmarking
- Data Analytics
- Marketing Dynamics
We have “long‐term” relationships with our clients and our work is not completed until you are satisfied. We are available for consultation even after the assignment is completed.
We would be happy to provide you with the contacts for any or all of our clients as references for Beekman's service.
Traditional advertising and marketing techniques have changed dramatically in recent years. Brands (and their agencies) are using data-driven solutions and techniques as part of this new marketing evolution.
Marketers have struggled to keep up with managing the costs associated with these new ways of working as the marketing world is moving faster than ever before. And no one feels this more than the professional marketing procurement community.
Brands have to manage an increasingly complex and ongoing interactive dialogue with their customers and the pressure to deliver results has never been greater.
This often involves creating more marketing communications and content than ever; constantly refining and updating them to optimize channel performance while also managing more complex cost structures.
At the same time, media budgets are being spread across what appears to be an ever-expanding media mix.
All of this means that marketing negotiations can be slow in a world where everything moves fast. At Beekman Associates we work with brands to deliver real time cost models which allow fast, accurate, data-driven results in real time.
Bob CauleyCO-FOUNDER / PARTNER
Bob is a founding partner at Beekman and brings 20+ years of senior financial management experience having worked within major national and international advertising agencies.
Tim BajraktariCO-FOUNDER / PARTNER
Tim is the other founding partner in Beekman and brings 20+ years senior global management consulting, experience along with his passion for big data strategy and econometrics.
Iain SeersCHIEF EXECUTIVE OFFICER
Iain is the group CEO and has extensive career history in the advertising and marketing industries having held many senior positions, a specialist in multi-discipline martech and brand innovation
George RoumainsGLOBAL PARTNER
George is a global partner and a senior marketing procurement professional with experience cultivating, negotiating, and managing complex, agency & supplier operations.
WANT TO JOIN OUR TEAM?
Get in touch if you are a professional with passion for marketing data.
LET’S WORK TOGETHER